San Diego brand identity & logo design
Kanyon Studio brand identity design in San Diego starts from $700 and is quoted flat from your brief: a logo suite (primary mark plus stacked and icon variations in vector and web files), a full brand kit (logo suite, color palette, type system, and a one-page usage guide), or a complete brand system with packaging and collateral. Updated September 2026.
Logos, brand systems, packaging, and marketing collateral for outdoor, apparel, and lifestyle brands. Designed by the same creative director who shoots the photography — so the visual identity feels of one piece, not stitched from three vendors.
Start a Brand Project →Brand identity built for outdoor & apparel
SDSU multimedia degree · brand designer + photographer in one · vertical specialty: outdoor & apparel · custom brand quote within 24 hours
What this service is
Kanyon Studio delivers brand identity design that ranges from a single logo for a new product line to a complete visual system covering logo, color palette, typography, packaging, web design assets, and marketing collateral. The vertical focus is the same as the rest of the studio: outdoor, adventure, apparel, lifestyle, and direct-to-consumer.
The advantage of having brand design and brand photography under one creative director: the identity system is built knowing how the brand will be photographed, and the photography is shot knowing how the brand identity needs to render.
Most San Diego brands hire a graphic designer for the logo, a different photographer for the imagery, and a third agency for the website — and the three never talk. The output looks like three different brands wearing the same name. Kanyon Studio collapses that into one.
Disciplines covered
Primary mark, secondary mark, monogram, wordmark, and stacked variations. Vector deliverables in SVG, EPS, and PNG. Full usage guidelines.
Logo + color palette + typography + photography style guide + voice/tone guide + asset library. Brand book PDF + Figma component library.
Outdoor and apparel-specific packaging — boxes, hangtags, labels, dieline files for printers, and final mockups.
Business cards, lookbook layouts, trade-show banners, retail signage, lookbook PDFs, paid-social ad templates.
Ongoing graphic design hours for brands that need consistent design output without hiring a full-time designer.
Final delivery includes vector + raster files, brand guidelines PDF, Figma source, and a 30-minute brand-handoff call.
Brand identity packages
Brand work starts from $700 and is quoted flat from your brief, so the number reflects the scope you actually need, from a logo suite to a full brand system. A number comes back within 24 hours.
Starting from $700
Brief review, two direction concepts, three revision rounds. Primary mark plus stacked and icon variations in vector and web files. Seven days.
Quoted flat · most booked
The logo suite plus a color palette, type system, and a one-page usage guide, so the website, packaging, and social all match. Fourteen days.
Quoted flat
The brand kit plus a photography style guide, packaging for one SKU, three collateral pieces, and a Figma component library. Number back in 24 hours.
Quoted flat
Monthly design hours for brands that keep shipping: collateral, social templates, packaging updates, with 48-hour responses. Three-month minimum.
Brand identity FAQ
Free — no commitment
Free brand read
I'll reply with what's working, what isn't, and what would be worth the lift to fix. No pitch. No commitment.
Send My Brand →Quote and timeline within 24 hours. I read every submission personally. — Kanyon
Ready when you are
One creative director, one visual system, every touchpoint of the brand.
Start a Brand Project →What a brand identity actually includes beyond a logo.
Read article →Templates and tips for briefs that produce great work first round.
Read article →The website platform side of brand identity work.
Read article →